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Reputize now allows hotels to publish Google reviews as part of their guest feedback solution. This new feature can help significantly increase Google review volume, putting additional review content online in front of potential guests.
Previously, our customers could collect HolidayCheck and Zoover reviews, a feature which allowed 80% of them to improve their ranking. Now, Reputize Surveys customers have the option to publish reviews on the travel search giant Google as well with a new direct integration.
By prompting guests to write Google reviews, hotels can drive review volume on this channel, which is especially important in the early stages of travel research for prospective guests. A property’s Google review count and score are weighted into Google’s search and Maps ranking. More reviews and positive ratings improve a business’s local ranking, potentially driving direct bookings for hotels. Learn more here.
Hotels that are using Google review publishing for Reputize Surveys have already seen promising results – the hotels trialing the service saw a 500% increase in volume of reviews. “Becoming a Google Review publishing partner Reputize is a great step towards fulfilling our mission to convert data into great customer experiences while building the new data infrastructure for the future of the hospitality industry.”, says Ivo Dimitrov, our CEO.
Click here to read a customer case.
To download the press release click here.
About Google Reviews
Reviews on Google provide valuable information about your business to both you and your customers. Business reviews appear next to your listing in Maps and Search, and can help your business stand out on Google.
To get reviews on Google, encourage your customers to spread the word about your business by following these best practices:
- Remind your customers to leave reviews. Let them know that it’s quick and easy to leave business reviews on mobile devices or desktop computers. Learn how to leave Google reviews
- Reply to reviews to build your customers’ trust. Your customers will notice that your business values their input, and possibly leave more reviews in the future. You can also create and share a link that customers can click to leave a review. Learn how to read and reply to reviews
- Verify your hotel so your information is eligible to appear on Maps, Search, and other Google services. Only verified businesses can respond to reviews. Learn how to verify your property
Reviews are only valuable when they are honest and unbiased. Read more in Google’s review posting guidelines.
Reputize is a leading end-to-end Online Hotel Reputation Management platform. Reputize is a growing SaaS start-up in London helping the hospitality industry better understand and improve customer experience and manage brand reputation. Our skilled experts develop bespoke technology that provides an easy way for hotels to monitor, collect and amplify guest reviews. We strive to continuously deliver measurable results and help our clients improve OTA rankings and grow revenue.